It is a welcome development to have UK football clubs key into the project to provide support for the propagation of the culture amongst gamblers in the country.
From the long list, the UK football clubs to be considered in this text are:
- Luton Town FC
- Middlesbrough FC
- Southampton FC
Luton Town F.C
The first UK football club we will consider in this article is the Luton Town Football Club.
Luton Town Football Club's Recent Moves
First off, this football club was a part of the responsible gambling week which took place in November 2019, in Malta. By partaking, the football club seeks to take a stance in solidarity to the promotion of the healthy culture of gambling responsibly. The club has not stopped as they went further, the following year.
In March 2020, Luton Town Football Club decided to work together with Gamstop in a bid to aid the successful implementation of the scheme and to spread the information about possible betting companies not on Gamstop available in the United Kingdom. This move further assists addicted gamblers by providing them with the support they need (a measure for excluding themselves gambling certain gambling platforms)
This move is the most recent of the several ploys by Luton to restate its dedication to impede entry to any non-Gamstop sports gambling operators in the United Kingdom. This step will as well encourage healthy and prudent betting.
About Luton Town Football Club
By the way, let us run through a bit about the Luton Town football club. On a lighter note, Luton Town FC has “the Hatters” as its moniker. Luton Town Football Club boasts of a historical evolution spanning down as far back as 1885.
The club was founded in Luton Town, Bedfordshire, England, which is the reason behind the club’s name. Similar to what you have with several other football clubs, Luton Town FC parades a vast fanbase both physically and on social media.
Conclusively, Luton Town FC and Gamstop alliance have boosted the spread of the culture of responsible gambling to a lot of persons. By virtue of this cooperation, Gamstop can now get to its target recipient to provide the aid and make them decent gamblers.
Middlesbrough FC
Middlesbrough similarly formed a coalition with Gamstop, the unrestricted, autonomous scheme that enables bettors to exclude themselves from their chosen betting platforms(online)
GAMSTOP delivers that straightforward, and safe one-time remedy for any bettor who wishes to take a break from betting.
The agreement with Gamstop is another recent move by Boro to exemplify its dedication to the promotion of responsible gambling. This move follows Boro being the first UK football club to show their support for the Responsible Gambling Week in 2019.
Boro’s collaboration with Gamstop will encompass increasing awareness of the scheme on the club’s social media and websites, to guarantee that anybody who might require the services can access it effortlessly.
The Chief Executive of GAMSTOP, Fiona Palmer, said: “Working with Middlesbrough will be a huge benefit in helping us to reach the consumers who most need to be aware of the GAMSTOP self-exclusion tool. We are concerned that, at a time when so many people are being forced to stay at home during the coronavirus, vulnerable consumers who may have an issue with their gambling might be tempted to spend money they do not have on online gambling. This partnership with Middlesbrough will educate more people about GAMSTOP’s important work and help to provide greater protection to consumers.”
The General Manager of the Kindred Group, and UK (the shirt sponsor for the football club) Neil Banbury likewise said: "Football has a unique cut through with adult audiences, and as such partnerships like this between GAMSTOP and Middlesbrough are important. By developing this relationship, it provides a fantastic avenue for promoting healthier gambling behaviour and advocating for control."
Southampton FC
According to information from inside Southampton Football Club, their venture in the RecoverMe is in a bid to increase the extras in the mobile app and reduce how much gamblers must pay to use it.
The co-founder of the RecoverMe app, Minal Jain in a message to sports lovers and bet enthusiasts, explained, “We wholeheartedly believe RecoverMe will provide a lifeline to those suffering in silence. It has been incredible to see how motivated Southampton is in creating this meaningful change and we are extremely excited to be working with them to do this and we hope this is just the beginning.”
Similarly, David Thomas, the Chief Commercial Officer for the club asserted on different occasions how the investments by the football club in the RecoverMe app are in concordance with the beliefs of the football club and what they stand for regarding the noble act of gambling responsibly.
He explained, “I am delighted to announce the club’s support for RecoverMe. The club takes its responsibility to promote responsible gambling extremely seriously and it is important that we are proactive in exploring new opportunities to implement our commitment to this cause. We’re proud to support the launch of the RecoverMe app and I am excited by the chance to work with an organization so closely aligned to our values.”
With these investments and more to come, the future of the gambling world appears bright as you can expect a reduction in problem gambling and a rise in responsible gambling.