Baghdad: The Iraqi Football Association’s (IFA) grassroots and social development efforts were handed a major boost recently after it received 5,400 ultra-durable footballs from the Asian Football Confederation (AFC) and its partner, One World Play Project.
The contribution, which will primarily benefit the IFA’s grassroots activities and schools’ football programmes in partnership with the Ministry of Education and the Ministry of Health and Sport, represents the AFC’s Vision and Mission, under the banner of One Asia, One Goal, to leverage on the power of football to improve lives and empower communities across the continent.
The One World Futbol – an ultra-durable football that never needs a pump and never goes flat, even when punctured – won the gold award in the ‘Best Sports CSR Initiative’ category at the prestigious Asia Sports Industry Awards (SPIA) in October last year.
The ball contribution to IFA marks the final stages of a successful partnership between the AFC and One World Play Project. Since 2013, more than 120,000 ultra-durable footballs have been donated by the AFC and One World Play Project, benefitting 1.5 million children in 29 Member Associations across Asia.